The push for all-electric vehicles is on, with automakers clamoring to add electric vehicles to their product lineup. Some manufacturers are even considering switching their entire portfolio to electric vehicles.
General Motors plans to move to an electric lineup by 2035, pledging that Buick will go all-electric by 2030. It’s the first brand in GM’s product lineup to commit to putting end entirely to sales of vehicles equipped with internal combustion engines.
The rise of electric vehicles
GM brands are rapidly adopting EV technology, with the Equinox and Blazer electric vehicles arriving in 2024. The Silverado truck line is planning to go green, the Hummer already has an EV variant, and the Cadillac Lyriq electric SUV will be available soon.
According to Consumer Reports, all future GM electric vehicles will use the Ultium electric vehicle platform, using GM batteries and motors. “Buick should pull from the same toolbox.”
Electric vehicles emit fewer greenhouse gases than traditional gasoline-powered automobiles and produce zero tailpipe emissions. According to Reuters, for the United States to become carbon neutral by 2050, drivers must switch from gasoline-powered vehicles to electric vehicles. Currently, “less than 1% of the 250 million cars, SUVs and light trucks on the road in the United States are electric”. Industry analysis predicts that 45% of new car sales will be electric by 2035, making half of cars on the road electric by 2050.
The White House says that since 2010 the availability of electric vehicles has increased, with battery costs falling by 85%, charging times getting shorter and average range increasing dramatically. In August 2021, President Biden announced his intention to sign an executive order, setting “an ambitious new goal to make half of all new vehicles sold by 2030 zero-emission vehicles, including battery-electric, hybrid rechargeable or fuel cell electric. .”
Buick pledges to become fully electric by 2030
Duncan Aldred, Global Vice President of Buick and GMC, said, “The Buick brand is committed to an all-electric future by the end of this decade.
Coinciding with the automaker’s announcement was the unveiling of the Buick Wildcat, an exquisite concept car showing what Buick intends to do with the styling of future electric models. According to Kelley Blue Book, the prototype is unlikely to go into production, but it’s merely indicative of the themes we can expect to see in future Buick EV models. The automaker has yet to announce the exact specs of the next EV, although there is speculation it could be an SUV, indicative of their current lineup.
The company also released a new logo, separating the classic elements of the three-shield badge into three horizontal columns. All future Buick EV products will be part of the new Electra line, a name inspired by the brand’s automotive history.
First EV offering expected to launch in North America in 2024
In a General Motors press release, the automaker announced plans for the first Buick electric vehicle to hit the North American market in 2024. Aldred said, “Buick’s new logo, use of the more Electra names and a new design for our future products. will transform the brand.
Standard features on all-new Buick EVs will emphasize “seamless connectivity” and include remote key fob, three years of OnStar security services and Wi-Fi data capabilities.
Sharon Gauci, Executive Director, Global Buick and GMC Design, explained, “Our upcoming products will adopt a new design language that emphasizes a sleek, dynamic and forward-looking appearance. Our exteriors will incorporate flowing movements that contrast with tension to convey movement. Interiors will balance modern design, new technologies and attention to detail to evoke warmth and a rich sensory experience.
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