Lamborghini Executive joins Apple for a secret car project

Apple has reportedly hired a former Lamborghini veteran with two decades of experience at the Italian supercar maker.

Luigi Taraborrelli left his position as head of research and development for chassis and vehicle dynamics in May this year, according to his LinkedIn profile. He had held various positions at Lamborghini since the start of 2008.

According to sources speaking to Bloomberg, Taraborrelli is moving to Apple to work on the tech giant’s self-driving vehicle project, known as Project Titan.

The iPhone maker has been rumored to be developing its own vehicle for almost a decade now, with chief executive Tim Cook first greenlighting the project in 2014. Since then, the division has had its ups and downs, grew and shrank, and would have changed. direction multiple times – and all without an actual vehicle ever being seen, or the company publicly acknowledging its vehicle ambitions.

According to Taraborrelli’s LinkedIn profile, the chassis engineer has worked on various Lamborghini models, including the Urus SUV and the Huracan and Aventador supercars. His work included handling, suspension, steering, brake and wheel development. Taraborrelli’s profile indicates that he is currently based in the San Francisco Bay Area.

Apple is believed to have hired hundreds of top automotive engineers over the years, but what it ultimately planned for Project Titan remains a mystery. It was originally thought that Apple wanted to take on Tesla with its own electric car, before moving on to developing software that other manufacturers could use.

More recently, the focus has returned to building a full-fledged vehicle, with a potential launch date of 2025. As well as a car, Project Titan would previously have focused on a van, as well as autonomous vehicles for use in Apple. Cupertino campus. The company has yet to speak publicly about Project Titan, although its work is recognized and commented on by executives from other automakers, including Tesla boss Elon Musk.

Apple has already hired engineers from EV startup Rivian and Alphabet’s self-driving vehicle division Waymo, as well as traditional automakers like Volvo, Porsche, Mercedes, Aston Martin and McLaren. Separate rumors also claimed that Apple was at some point interested in acquiring McLaren, the British supercar company.

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