Republic Square Park morphed into a Ford-themed fiesta for its Built to Connect contextual experience, with test drives, off-roading, and a look at the competing electric vehicles from Tesla that the motor vehicle company is planning. to integrate over the next decade.
The outdoor driving event is free, open to the public, and will stay in the park until October 24. to win an original Ford Bronco.
The event kicked off with a panel of speakers including Austin Transportation Manager Rob Spillar, Ford Managing Director Darren Palmer and engineering specialists discussing Ford’s goals to get 50% of vehicles on the road. are electric by 2030.
As an environmentally conscious city, Spillar said that approximately 4,000 vehicles, or 22% of the electric vehicle market in Texas, as well as more than 15,000 plugins are in Austin, which means electric driving just became accessible.
“Austin, as you know, is a modern, fast-growing city committed to protecting the health and long-term viability of our communities and strategies that reduce greenhouse gases, mitigate the effects of climate change. and improve the quality of life of drones here in Central Texas for all of our residents, ”said Spillar.
And Ford’s electric vehicles are putting stiff competition against the new Austin-based company, Tesla. The new Mustang Mach-E and F-150 Lighting offer amenities that were once exclusive to the Musk brand, such as the BlueCruise autonomous driving network. The cars also offer 300 miles of range on a single charge, assisted reverse technology, and access to the largest charging network outside the home.
Plus, Ford has affordability on its side. The F-150 Lightning starts at $ 39,974 and the Mustang Mach-E at $ 42,895, while the cheapest Tesla Model, Model 3, starts at $ 41,990 and averages 262 miles on a single charge.
The Mustang Mach-E is part of Ford’s all-electric lineup. (Laura Figi / Australia)
Speaking of price, the EV numbers might seem a bit higher than what you’d want to pay for your transportation, but Palmer promises it will pay off. Along with a $ 7,500 tax credit you can earn for your sustainability, you’ll never have to buy an expensive gas tank again.
“Personally, I have never found a single customer who would go back to gas, so that says something,” Palmer said. “I realized, at $ 51,000, that this car surpasses any childhood hero car I’ve ever had.”
Texas Buyers: Take Note. The Ford Lightning can power your home for three to 10 days, just in case the state’s power grid goes down. You can take it with you glamping, so you don’t have to leave the comforts of modern life behind, and in a pinch, Palmer said he’s even seen a wedding party powered by the truck.
Ford is investing $ 30 billion in the US market to meet demand by 2025 and the new electric truck already has more than 150,000 reservations.
“I think they’re going to take off a lot faster than you expected, they’re going to be extremely, extremely popular next year,” Palmer said. “With the incentives available today, it’s starting to become more common and viable for more and more families. We couldn’t have done it before, we didn’t have the technology, or the technology at that cost. “
The event continues until next weekend from 12 p.m. to 9 p.m. Monday to Friday and 9 a.m. to 8 p.m. Saturday and Sunday.